A bizarre campaign

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ID: 345809

Spoiler warning! This page contains details about Fallen London Actions.

You are at your desk at the Naga Agency, campaign files strewn before you. You have chosen to advertise [Campaign Focus] in a bizarre manner. How might you be more effective?

Unlocked with , ,

Card drawn in

Occurs with Standard Frequency

Options:

Invest in the strange and incongruous

•  Spoiler ID: 253555
  

   

  Challenge information

  Narrow, 0 (50% base) || 0 - very chancy (50%) || 1 - chancy (60%) || 2 - modest (70%) || 3 - very modest (80%) || 4 - low-risk (90%) || 5 and above - straightforward (100%)
  

  The difficulty is increased by 2 per 5 levels of .

  Success

  A psychological rationalisation

  • Advertising Profile: Campaign Duration is dropping… (-1 CP)
  •  You've gained 1 Advertising Profile: Bizarre
  •  You've gained (167 + 2 * ) x Advertising Profile: Name Recognition

  Failure

  A misstep

  •  Scandal is increasing… (+2 CP)
  • Advertising Profile: Campaign Duration is dropping… (-1 CP)
  • You've lost (see below) x Advertising Profile: Name Recognition

  Enterprise	0	1	5	6	10	11	15	16	20	21	25	26
  Name Recognition Loss	-1	-1	-6	-9	-36	-49	-108	-121	-148	-151	-156	-156

  ^

Distance the campaign from the dreaded

•  Spoiler ID: 253645
  

   

  Challenge information

  Broad, 75 || 52 - very chancy (41%) || 64 - chancy (51%) || 77 - modest (61%) || 89 - very modest (71%) || 102 - low-risk (81%) || 114 - straightforward (91%) || 125 - straightforward (100%)
  

  Narrow, 5 (50% base) || 1 and below - almost impossible (10%) || 2 - high-risk (20%) || 3 - high-risk (30%) || 4 - tough (40%) || 5 - very chancy (50%) || 6 - chancy (60%) || 7 - modest (70%) || 8 - very modest (80%) || 9 - low-risk (90%) || 10 and above - straightforward (100%)
  

  The challenge is decreased by 1 per 5 levels of , and increased by 1 per level of

  Success

  A gentler profile

  • Persuasive is increasing…
  • Advertising Profile: Campaign Duration is dropping… (-1 CP)
  • You've lost 1 x Advertising Profile: Dreaded
  •  You've gained 1 x Advertising Profile: Bizarre
  •  You've gained 230 x Advertising Profile: Name Recognition (25 Enterprise)

  Failure

  From one extreme to another

  • Persuasive is increasing…
  •  Scandal is increasing… (+1 CP)
  • Advertising Profile: Campaign Duration is dropping… (-1 CP)

  ^

Make the campaign a great deal more bizarre

•  Spoiler ID: 253566
  

  Unlocked with  exactly 3 (The Cloistered Diatomist)
  

   

  Challenge information

  Narrow, 0 (50% base) || 0 - very chancy (50%) || 1 - chancy (60%) || 2 - modest (70%) || 3 - very modest (80%) || 4 - low-risk (90%) || 5 and above - straightforward (100%)
  

  Every 3 points of increases the base difficulty by 2 points.

  Success

  A memorable campaign

  • Advertising Profile: Campaign Duration is dropping… (-1 CP)
  •  You've gained 1 x Advertising Profile: Bizarre
  •  You've gained (see table below) x Advertising Profile: Name Recognition

  Enterprise	0	1	5	6	10	11	15	16	20	21	25	26
  Name Recognition Gain	167	167	172	174	200	212	267	279	305	307	312	312
  Name Recognition Rare Gain	221	222	228	231	265	280	353	368	402	405	411	412

  
  

  Failure

  They are whispering about you

  •  Scandal is increasing… (+1 CP)
  • Advertising Profile: Campaign Duration is dropping… (-1 CP)
  • You've lost (see table below) x Advertising Profile: Name Recognition

  Enterprise	0	1	5	6	10	11	15	16	20	21	25	26
  Name Recognition Loss	-1	-1	-6	-9	-36	-49	-108	-121	-148	-151	-156	-156

  ^

Make the campaign a great deal more bizarre through your own efforts

•  Spoiler ID: 254083
  

  Unlocked with  4-5 (Yourself)
  

   

  Challenge information

  Narrow, 0 (50% base) || 0 - very chancy (50%) || 1 - chancy (60%) || 2 - modest (70%) || 3 - very modest (80%) || 4 - low-risk (90%) || 5 and above - straightforward (100%)
  

  Every 3 points of increases the base difficulty by 2 points.

  Success

  A memorable campaign

  • Advertising Profile: Campaign Duration is dropping… (-1 CP)
  •  You've gained 1 x Advertising Profile: Bizarre
  •  You've gained 312 x Advertising Profile: Name Recognition (at 25 Enterprise)

  
  

  Alternative Success

  A memorable campaign

  • Advertising Profile: Campaign Duration is dropping… (-1 CP)
  •  You've gained 1 x Advertising Profile: Bizarre
  •  Making Waves is increasing… (+ 1 CP)
  •  You've gained 411 x Advertising Profile: Name Recognition (at 25 Enterprise)

  Failure

  They are whispering about you

  •  Scandal is increasing… (+2 CP)
  • Advertising Profile: Campaign Duration is dropping… (-1 CP)
  • You've lost (see table below) x Advertising Profile: Name Recognition

  Enterprise	0	1	5	6	10	11	15	16	20	21	25	26
  Name Recognition Loss	-1	-1	-6	-9	-36	-49	-108	-121	-148	-151	-156	-156

  ^